Online Video Will Surpass DVD and Blu-ray this Year

March 30th, 2012 by aimer_admin Leave a reply »

According to a research conducted by HIS, Americans will watch more movies online in 2012 than they will on DVD or Blu-ray. HIS reported that the online movie consumption will be increased to 3.4 billion views or transactions at the end of this year while the consumption of DVD and Blu-ray may be just 2.4 billion views.

This figure means that online video will experience a real outbreak period because not long ago, Telecompetitor reported that Americans watched only 1.4 billion movies from online sites. Increase by over 135 percent in 2012? Is that possible? Considering the current situation of online video business, it’s likely that online video consumption will achieve that “goal”. Of course, Netflix is still the leader in online video business will contribute much to reach that figure. Following are Amazon, Verizon and Redbox, Hulu, UltraViolet, Dish Network, HBO Go, etc.

And it’s clear that DVD and Blu-ray will still have a place in the market the same as CDs (MP3 has led to the decrease of CD). But in general, watching videos online is still a better way to get access to video entertainment, especially for young people and those who have good networks.

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